SEMESTA
https://semesta.upnjatim.ac.id/submissions/index.php/semesta
PRODI PARIWISATA UPN "VETERAN" JAWA TIMURen-USSEMESTAPENGEMBANGAN DESA WISATA BERBASIS EKOWISATA DI DESA WISATA TEMBI BANTUL
https://semesta.upnjatim.ac.id/submissions/index.php/semesta/article/view/145
<p><em>This research aims to determine the development of an Ecotourism-based Tourism Village in the Tembi Tourism Village. Ecotourism-based tourism villages are: sustainable natural conditions (natural conservation), preservation of local cultural arts (Local culture conservation) and improvement of the local economy (improving economic welfare for the local) (Argubi, 2020). This research uses descriptive qualitative research methods. Results research shows that the Tembi Tourism Village uses an ecotourism concept based on sustainable natural conditions using the concept of green tourism by preserving nature in the form of bamboo trees, rice fields and irrigation flows. Preserving local arts and culture, there are activity products in the Tembi Tourism Village that highlight elements of art and surrounding culture, for example, such as plowing rice fields, making pottery, making batik and cultural arts activity programs. Development of the Tembi Tourism Village, especially in homestay design. The Tembi Tourism Village is still traditional using the traditional Javanese Joglo house shape. The Tembi Tourism Village has had an impact on improving The local economy takes the form of community involvement in providing homestays, serving as tour guides and the existence of shops to provide visitors' needs such as snacks, mineral water, toiletries, public toilets, bicycle rental and privately managed parking lots</em><em>.</em></p>M IqramArdiyati
Copyright (c) 2024 SEMESTA
2024-08-302024-08-304115STRATEGI PENGEMBANGAN PARIWISATA PASCA PANDEMI (Studi Kasus Desa Wisata Panusupan Rembang Purbalingga Jawa Tengah)
https://semesta.upnjatim.ac.id/submissions/index.php/semesta/article/view/137
<p>Panusupan Tourist Village, one of the tourist villages, has been adversely affected by the COVID-19 pandemic. The essence of post-pandemic tourism development lies in the restoration of tourism activities and the improvement of inactive tourist attractions due to the pandemic. The purpose of this study is to formulate development strategies with a focus on the priority aspects of post-pandemic tourism development. The research employs a descriptive approach, utilizing AHP as the decision-making method. The research findings reveal that the post-pandemic tourism development strategy in Panusupan Village involves reevaluating potentials, identifying opportunities, threats, strengths, weaknesses, and determining priority development aspects. The priority aspect determined through AHP calculations shows that service facilities are the top priority with a priority value of 35%. Institutional aspects follow with 25%, accessibility with 24%, marketing with 11%, and business aspects with 5%.</p>Isman Julian Isman
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2024-08-302024-08-3041610PENGEMBANGAN DESA WISATA BERBASIS COMMUNITY BASED TOURISM DI DESA WISATA BANJARAN, KABUPATEN BANTUL
https://semesta.upnjatim.ac.id/submissions/index.php/semesta/article/view/122
<p><em>Community Based Tourism (CBT) is a new concept in empowering local communities as the main actors in tourism management with the aim of empowering communities in the economic sector. Banjaran Tourism Village as an educational, historical, dan culture tourism village is one of the villages that has extraordinary natural potential because of its strategic location and close to the Selarong Cave tourist attraction, making Banjaran Tourism Village known as a complementary tourist attraction to Selarong Cave which was developed by BUMDes Guwosari, Bantul Regency. This research specifically discusses the development of management of the Banjaran Tourism Village using the CBT concept. The research method used in this research is descriptive qualitative with data collection techniques of observation, in-depth interviews and documentation. This research aims to identify and analyze the development of tourist villages using the CBT concept in the Banjaran Tourism Village. The results of this research indicate that the development of a tourist village using the CBT concept in the Banjaran Tourism Villages can be carried out well due to several factors including support from the role of the government, participation from a unified local community, fair sharing of results, and cooperation with various related parties. Although in this case the competency of human resources as the main subject in tourism management still needs to be improved for sustainable development of tourist villages.</em></p>Restu Anggi PrawestiAgustina Rahmawati
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2024-08-302024-08-30411118MANAJEMEN DESA WISATA DALAM UPAYA MENINGKATKAN PENDAPATAN DESA WISATA LEMBAH KALIPANCUR SEMARANG
https://semesta.upnjatim.ac.id/submissions/index.php/semesta/article/view/121
<p>Tourism Village Management plays a crucial role in enhancing village income. This study analyzes the management strategies applied to increase the Lembah Kalipancur Semarang village's income. The research aims to analyze the management strategies used to enhance the income of Lembah Kalipancur Tourism Village in Semarang. The research methods employed include interviews, observations, and literature reviews. The findings indicate that the effective implementation of tourism village management, through diverse tourism product development, intensive promotion, collaboration with relevant parties, and sustainable resource management, has a positive impact on increasing village income. These findings contribute to the development of policies and practices in village tourism management to support economic growth and sustainable development in Lembah Kalipancur Tourism Village and surrounding areas.</p> <p>Keywords: Village Tourism, Management, Income.</p>Syaiful Ade Septemuryantoro
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2024-08-302024-08-30411924ANALISIS STAKEHOLDER DALAM PENGEMBANGAN PARIWISATA BERKELANJUTAN DI PULAU DERAWAN
https://semesta.upnjatim.ac.id/submissions/index.php/semesta/article/view/129
<p>This research aims to conduct stakeholder analysis in the development of sustainable tourism on Derawan Island. Derawan Island, which is located in Berau Regency, East Kalimantan, is a tourism destination that is rich in underwater natural beauty and beaches. Sustainable tourism development on Derawan Island requires a deep understanding of the various parties involved or interested (stakeholders). The research method used is a case study with a qualitative approach. Data was collected through in-depth interviews with various parties involved in tourism development on Derawan Island, such as local government, tourism entrepreneurs, local communities and non-governmental organizations that care about the environment. Apart from that, an analysis of documents related to tourism policies and regulations at the local and national level was also carried out. The research results show that there are various parties who have an interest in developing Derawan Island tourism, including the central government, regional government, Tourism Awareness Group (Pokdarwis), tourism managers, and environmental institutions. Stakeholder analysis identifies interests, strengths and relationships between parties to form a holistic understanding of the dynamics of tourism development on Derawan Island. Local governments have a central role in formulating policies and regulations that support sustainable tourism. Tourism entrepreneurs have an important role in providing economic contributions, but this needs to be balanced with social and environmental responsibility. Local communities have interests related to cultural and environmental preservation, while environmental institutions have a monitoring and advocacy role to ensure the sustainability of the island's ecosystem. With a deep understanding of stakeholders and the dynamics of interaction between them, this research contributes to designing a sustainable tourism development strategy on Derawan Island. Policy implications include strengthening the government's role in tourism management, establishing partnerships between government, entrepreneurs and local communities, as well as implementing environmentally friendly practices to maintain the sustainability of Derawan Island as a tourism destination.</p>Denny Iswanto
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2024-08-302024-08-30412533Pemanfaatan estetika fotografis Instagram wonderfullindonesia dalam memperkenalkan Pariwisata Indonesia
https://semesta.upnjatim.ac.id/submissions/index.php/semesta/article/view/126
<p style="font-weight: 400;">Artikel ini mengungkap strategi pemanfaatan elemen fotografi dalam akun resmi Wonderfull Indonesia yang memiliki tujuan dalam memperkenalkan pariwisata Indonesia kepada dunia. Dalam perkembangan era digital yang terus berkembang, media sosial khususnya Instagram memiliki sarana utama untuk mempromosikan pariwisata dan kekayaan budaya suatu negara. Artikel ini berusaha mengungkapkan pemanfaatan estetika fotografis dalam mengkonstruksi keindahan persuasif karya fotografis dalam instagram wonderful indonesia . Hasil dari analisis ini diperoleh secara deskriptif kualitatif melalui teori estetika fotografi dari gaya visual fotografis dalam menunjukkan estetika wisata indonesia sebagai destinasi wisata Indonesia.</p>Pungky Febi ArifiantoSri Wulandari
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2024-08-302024-08-30413440GIM SERIUS DENGAN MEKANIKA BERMAIN PERAN DAN BERTANI UNTUK MEMASARKAN PARIWISATA PEDESAAN
https://semesta.upnjatim.ac.id/submissions/index.php/semesta/article/view/128
<p>Gim serius adalah jenis gim yang memiliki tujuan selain murni untuk menghibur pemainnya. Salah satu penerapan gim serius adalah untuk mendukung pemasaran dan promosi, termasuk promosi pariwisata. Penelitian ini mencoba mengembangkan sebuah gim serius untuk mempromosikan pariwisata pedesaan, mengambil desa wisata Pujon Kidul sebagai studi kasus. Gim ini bertujuan untuk membuat pemain merasakan kehidupan penduduk Pujon Kidul melalui mekanika bermain-peran dan bertani. Kami melakukan perancangan permainan melalui kerangka Mekanika, Dinamika, dan Estetika (MDA) beralur terbalik dan motivasi-motivasi pemain gim pariwisata dari literatur. Hasil perancangan ini adalah purwarupa gim yang dikembangkan dengan Unity. Kelayakan konsep gim, kelayakan proses desainnya, dan kelemahan-kelemahan pruwarupanya terungkap dari pengujian yang kami lakukan, yang akan menjadi bahan pertimbangan kami di kemudian hari.</p>Pratama Wirya AtmajaAskara RadityaAndreas Nugroho Sihananto
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2024-08-302024-08-30414148MENINGKATKAN DAYA SAING DESTINASI WISATA ALAM MELALUI PENERAPAN EKOWISATA BERBASIS KEARIFAN LOKAL
https://semesta.upnjatim.ac.id/submissions/index.php/semesta/article/view/132
<p>Penelitian ini bertujuan untuk menganalisis potensi dan mengeksplorasi penerapan<br>konsep ekowisata berbasis kearifan lokal sebagai strategi untuk meningkatkan<br>daya saing destinasi wisata alam. Penelitian ini akan fokus pada identifikasi<br>kearifan lokal yang relevan dengan wilayah tujuan wisata, pengembangan produk<br>dan layanan ekowisata berdasarkan kearifan lokal, serta pengukuran efektivitas<br>penerapan strategi ekowisata dalam meningkatkan daya tarik dan keunggulan<br>kompetitif destinasi wisata alam. Metode penelitian yang akan digunakan adalah<br>pendekatan kualitatif dengan teknik pengumpulan data melalui wawancara<br>mendalam dengan stakeholder lokal, observasi partisipatif, dan analisis dokumen<br>terkait. Informasi yang terkumpul akan dianalisis secara tematik untuk<br>mengidentifikasi kearifan lokal yang relevan dan merumuskan rekomendasi<br>pengembangan produk dan layanan ekowisata yang berkelanjutan. Hasil yang<br>diharapkan dari penelitian ini adalah pemahaman yang lebih baik tentang potensi<br>kearifan lokal dalam pengembangan destinasi wisata alam. Selain itu, diharapkan<br>dapat memberikan kontribusi signifikan terhadap pengembangan pariwisata berkelanjutan dengan pendekatan ekowisata berbasis kearifan lokal, dan menjadi<br>acuan bagi pengambil keputusan, pemerintah daerah, dan pelaku industri<br>pariwisata dalam mengembangkan dan mempromosikan destinasi wisata alam<br>yang berkelanjutan dan memiliki daya saing yang tinggi.<br><br></p>Ni Putu Puspa Widyastiti
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2024-08-302024-08-30414956OPTIMALISASI COMMUNITY BASED TOURISM DAN PENGUATAN JALUR REMPAH NUSANTARA SEBAGAI PARIWISATA BERKELANJUTAN
https://semesta.upnjatim.ac.id/submissions/index.php/semesta/article/view/133
<p>Penguatan jalur rempah nusantara sebagai bentuk perwujudan perdagangan rempah yang menjadi komoditi untuk menggerakkan sejarah dan peta dunia. Jalur rempah sebagai simbol budaya dari masyarakat yang menghubungkan bumi nusantara dari pulau ke pulau dan menghubungkan nusantara dari berbagai bangsa yang menghasilkan persilangan budaya antar etnis. Jalur rempah juga menciptakan dinamika pada tatanan kehidupan masyarakat di nusantara. Penguatan ini bertujuan untuk memberikan <em>income generating</em> yang signifikan sebagai daya tarik wisatawan.</p> <p>Pada optimalisasi ini komunitas masyarakat penghasil rempah dapat merumuskan ide solutif dalam bentuk pengabdian dan pemberdayaan masyarakat sebagai <em>icon</em> unggulan yang bertujuan untuk penguatan ke jalur rempah nusantara berbasis <em>one village one product (OVOP)</em> melalu pelatihan legalitas usaha, manajemen wisata, dan <em>online marketing</em>. Metode pengabdian dan pemberdayan yang diterapkan adalah <em>Participatory Rural Appraisal (PRA)</em> dengan menekankan partisipasi aktif masyarakat dalam pengembangan desa wisata. Hasil dari pengabdian dan pemberdayaan ini memberikan dampak pada menguatnya jalur rempah nusantara sebagai pariwisata berkelanjutan.</p>Aisyah Astinadia Siregar
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2024-08-302024-08-30415763The Dampak Gaya Kepemimpinan bagi Intensitas Perputaran Karyawan Hotel ABC di Denpasar
https://semesta.upnjatim.ac.id/submissions/index.php/semesta/article/view/123
<p>Penelitian ini melakukan analisis pengaruh gaya kepemimpinan terhadap intensitas turnover karyawan hotel di Bali, dengan studi kasus hotel ABC. Jumlah sampel yang digunakan sebanyak 47 orang menggunakan metode sampel acak berstrata. Pengumpulan data dilakukan menggunakan kuesioner berskala likert. Teknik analisa data menggunakan analisis regresi linear sederhana. Pengujian hipotesis menggunakan uji-t pada taraf signifikansi 5%. Hasil penelitian menunjukkan bahwa gaya kepemimpinan berpengaruh negatif dan signifikan terhadap turnover intention karyawan hotel ABC. Besarnya pengaruh gaya kepemimpinan terhadap turnover intention karyawan di hotel ABC adalah 62,5%. Disarankan kepada pimpinan untuk menerapkan gaya kepemimpinan yang mampu memberikan arahan secara jelas dan terperinci, sehingga bisa menghindari kesalahpahaman yang sering terjadi.</p>Ni Desak Made Santi Diwyarthi Diwyarthi
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2024-08-302024-08-30416468