Analisis Penilaian Wisatawan Terhadap Penerapan Konsep Ekowisata Berkelanjutan Di Klurak Ecopark Mojokerto

Abstract

This study aims to examine tourist perceptions regarding the implementation of sustainable ecotourism principles at Klurak Ecopark Mojokerto. The research applies a quantitative approach using a survey method. Data were collected through questionnaires distributed to visitors and analyzed descriptively to identify patterns of perception.

The variables observed include ecotourism based management as the independent variable, consisting of environmental conservation, environmental education, community participation, and economic sustainability, as well as tourist perception as the dependent variable. The findings indicate that visitors generally perceive the implementation of ecotourism positively. Environmental conservation and site comfort are the most highly rated aspects, while environmental education and community involvement require further improvement.

These results suggest that although the ecotourism concept has been implemented, optimization is still needed, particularly in educational and participatory dimensions. This study provides insights for improving sustainable tourism management practices.